Marketing Management : Analysis, Planning, Implementation, and Control/ Philip Kotler
Material type:
TextLanguage: English Publication details: New Delhi : Prentice Hall of India, 1997Edition: 9th edDescription: xxxvii, 789p. : ill.; 25cmISBN: - 8120311787 :
- 658.8 /KOT, E9_V0
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| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
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Kharagpur College Library | 658.8 /KOT, E9_V0_C1 (Browse shelf(Opens below)) | Available | 21621 |
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| 658.8 /GAN, E1_V0_C1 Principles of Marketing and E- Commercce/ | 658.8 /GAN, E1_V0_C2 Principles of Marketing and E- Commercce/ | 658.8/ KOT, E8_V0_C1 Principles of Marketing | 658.8 /KOT, E9_V0_C1 Marketing Management : Analysis, Planning, Implementation, and Control/ | 658.8 /PRA, E2_V0_C1 Marketing Management and Human Resource Management/ | 658.8 /PRA, E2_V0_C2 Marketing Management and Human Resource Management/ | 658.8 /PRA, E2_V0_C3 Marketing Management and Human Resource Management/ |
Includes Appendix (A1-A13), Author & Subject Index (I1-I35)pages.
